What is your organization’s most value asset for revenue development?
Learn how a donor database can become your most value asset to collect and organization donor, prospect, volunteers, members,partners, and other organizational data. The right donor management database makes it easy to see the relationships between data and donors and other constituents. More importantly, a donor database keeps that information accessible and reportable so that you can find and use it. Learn about the variety of options and software available for nonprofits to track this information. This session will walk through how to pick the right database for your organization, from considering the pros and cons, to understanding your current data needs.
Felicia Terry is a donor database guru who has decades of experience in donor management. This session will not be promoting a single type of software; rather, it will present options and allow participants to self-assess their needs.
Topics Addressed: Donor database, constitutes, revenue development
Course Level: Intermediate
Who should attend: CEOs, Executive Directors, Development Directors, Board MembersCNM Members working toward their Fundraising certificate
Method of Facilitation: lecture, samples, self-reflection
This work will amplify the impact of nonprofits by helping participants:
- Understand the purpose and use of a donor database.
- Reflect on the data needs of the organization and how that relates to certain donor database platforms.
- Learn best practices for maintaining a donor database.